Marketing

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Ericsson’s Simon Frost joins AWS Elemental

AWS Elemental has appointed former Ericsson executive Simon Frost as head of marketing and business…

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Nat Geo appoints digital and marketing chiefs

The reorganisation of National Geographic is continuing with two new additions joining the TV and publishing giant….

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BBC: content-led marketing an ‘innovative’ way to reach audiences

Some 63% of people said content-led marketing is an innovative way for advertisers to reach…

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Hulu hires former Netflix marketing boss

US streaming and catch-up service Hulu has recruited Jenny Wall, Netflix’s former marketing executive who…

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Eurosport names communications chief

Eurosport has named Géraldine Filiol as deputy managing director for international communications, marketing and external…

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CNBC makes two international appointments

Business and financial news broadcaster CNBC has made two executive appointments to its international team. …

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Orange names new innovation chief

Orange has named Mari-Noëlle Jégo-Laveissière as head of its innovation, marketing and technologies division.  Jégo-Laveissière,…

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Arris execs step down

Video and broadband technology company Arris has announced that two of its senior executives will…

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Sky Deutschland names marketing chief

German pay TV broadcaster Sky Deutschland has named Anthony Liow as senior vice-president of marketing…

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Com Hem launches TiVo marketing campaign

Swedish cable operator Com Hem has launched the marketing campaign for its new TiVo service….