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3 min read
Value ad: Netflix, Disney and the hybrid streaming model
With this week’s launch of Disney’s ad-supported streaming option and Netflix’s recent decision to sign…
2 min read
Netflix will likely expand ad offering to more tiers, says Sarandos
Netflix is likely to deliver multiple ad tiers over time, beyond the Basic with Ads…
1 min read
Netflix plays down interest in premium live sports rights
Netflix co-chief executive Ted Sarandos has used the UBS Global TMT Conference in New York…
1 min read
Amazon Prime knocks Netflix off streaming top spot in the US
Fresh data from US research firm Parks Associates shows that Amazon Prime has dethroned Netflix…
1 min read
Netflix ventures into global live streaming with Chris Rock special event
Netflix has announced that comedian Chris Rock will be the first artist to perform live…
1 min read
Netflix explores live sports rights, according to reports
Faced with increased competition from heavyweight rivals, SVOD platform Netflix has pivoted in a number…
2 min read
BARB clients can now access Netflix viewing data
Following the recent announcement that Netflix has signed up to UK audience measurement outfit BARB,…
1 min read
Netflix doubles down on gaming with latest studio acquisition
A year on form launching its games service, Netflix has announced the acquisition of Spry…
1 min read
Corus strikes defiant note ahead of Netflix ad tier launch in Canada
Leading Canadian broadcaster Corus Entertainment is the latest to see its revenues dented by the…
3 min read
Netflix puts the past behind it
Netflix produced investor-pleasing results this week, beating expectations and its own guidance in terms of…