The channel carries a range of content including exclusive news, magazine reports and interviews about the club, including games, signings and the Sporting Academy.
Customers will be able to access the service via the Tv Net Voz mobile app and will be able to view all content aired on the channel over the last seven days by selecting the automatic recordings option from their TV menu.
In addition to the Sporting football club, Sporting Clube de Portugal encompasses other sports including athletics, handball, roller hockey and hard-court football variant futsal.
Vodafone has moved progressively to offer a full line-up of TV service, including sports. Last year, it became a part owner of premium sports channel Sport TV, originally owned by rival provider NOS and Portuguese businessman Joaquin Oliveira. The opening up of ownership of the channel to the country’s other TV operators followed an agreement covering reciprocity of premium sports rights in the country. The channel has contracts with leading clubs including Sporting to air their matches.