Ooyala launches standalone video analytics

Telstra-owned Ooyala has released an unbundled version of its Ooyala IQ video analytics product.

Ooyala IQ offers real-time business intelligence, audience insights and content performance information across all screens.

“In-depth video insights should be ubiquitous and an industry standard. By unbundling Ooyala IQ and making it available for any content provider using any video player, we’re solving an industry need that stretches beyond our customer base, and one that has become a business imperative for all video-related companies,” said Jonathan Wilner, senior vice president of product and corporate strategy at Ooyala.