France’s Trace launches Trace Sport Stars in the US, Latin America

Trace TV, the French youth-focused thematic channel provider, is launching its Trace Sport Stars network in the US and Latin American after signing a deal with channel distributer Alterna’TV.

A subsidiary of Latin American satellite service provider Satmex, Alterna’TV ha experience in distributing original entertainment channels throughout Latin America and to the Spanish speaking communities of the US.

Trace Sport Stars first launched in 2012 and airs lifestyle, gossip, news, reality, magazine and talk show programmes about sports celebrities. Trace claims the channel is already available to more than 30 million homes in 106 countries around the world.