Broadcast management software provider Pilat Media has launched a new automated metadata management and media preparation workflow for the company’s Integrated Broadcast Management System (IBMS).
Now included with IBMS:OnDemand, an IBMS add-on module that provides centralised business management for multiplatform on-demand services, the new workflow streamlines preparation of media for fast-paced content factories, according to Pilat.
“As media organisations prepare large volumes of content for delivery via multiplatform over-the-top and on-demand services, they need to be able to automate many mundane, repetitive tasks such as metadata assignment and transcoding,” said Ron Bar-lev, executive vice-president product strategy, Pilat Media. “This new workflow draws on our unique understanding of the OTT environment and addresses our customers’ complex requirements — enabling them to bring new efficiencies to content preparation while deploying the streams as quickly as possible to all of the platforms their viewers demand.”
Pilat Media’s new metadata workflow enables IBMS:OnDemand to trigger APIs that automatically import metadata from outside services containing information about programmes,such as entertainment websites such as IMDB with data such as genre, plot synopsis, and cast. The system then merges the metadata with another set of workflows for media preparation, including tasks such as transcoding and QC. IBMS:OnDemand then automatically re-links the programmes and schedules them as on-demand or catch-up offers as appropriate. The offers then appear on the service navigation menu presented to viewers, with the metadata enabling them to search for and purchase titles by genre.