The curated section targets kids aged 12 years and younger. PS3 can search for titles by character, including Sonic, Johnny Test, Barney, Thomas the Tank Engine and Madeline. Titles are also arranged by genre, including superheroes, princesses, dinosaurs and girl power.
Just For Kids is also available on PCs, Macs, Nintendo Wii and Apple TV devices. Netflix said it would launch the section on other devices including Xbox 360 and tablets later this year.