Logitech pulls out of Google TV

Switzerland-based consumer electronics group Logitech is to cease manufacturing its Google TV-enabled Revue device, with CEO Guerrino de Luca describing the project as “a mistake of implementation of a gigantic nature”. Logitech plans to run down its existing inventory of the Google-enabled Revue and will not release a new Google TV product.

De Luca said that Logitech had launched what was essentially a “beta product” and the decision had “cost us dearly”.

Logitech digital home group vice-president and general manager Ashish Arora wrote on the company’s blog that consumers in the US would still be able to purchase the device over the holiday season and that Logitech would update existing devices with the new version of Google’s TV software, which is expected to be released before the end of the year.

Logitech’s decision to pull out means that only Sony is currently manufacturing Google TV-enabled consumer electronics equipment in the form of Sony Internet TVs an the Sony Blu-ray player. However, there have been reports in the past week that LG could launch a Google TV device at the Consumer Electronics Show in Las Vegas in January.

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